Our Initiatives
- We adopted a simple and intuitive design to ensure visitors can access information without confusion.
- We minimized the information to the essentials to ensure that important messages are not overlooked.
- The design was created to guide visitors’ gaze toward the most important information.
- Beyond aesthetic appeal, the design structure was developed to facilitate specific user actions within WACUL’s product.
Emphasizing Achievements and Trust
At the top section, we emphasized the proven track record of the product—being utilized by over 36,000 websites—to immediately convey its reliability to first-time visitors.
According to research by WACUL, websites that meet three key conditions within the first view—(1) clear display of the service name, (2) clear presentation of the service overview, and (3) placement of conversion (CTA) buttons—tend to have higher conversion rates. Accordingly, we adopted these practices.
Body design that presents the service details clearly and concretely.
In the overview section, we provide a detailed explanation of the specific benefits and features of the service to users who showed interest in the first view, serving as an introduction to their understanding of “AI Analyst.”
Encouraging specific actions from visitors
We clearly illustrate the strengths and concepts of WACUL’s services using easy-to-understand graphs.
Featuring Customer Testimonials
We feature feedback from users and display corporate logos to enhance the service’s credibility.